There are few people nobody we respect more for their dedication and grit in the gym than Dwayne “The Rock” Johnson. The man is a beast when it comes to getting work done, no matter what else he has happening. And of course, he’s made it a point to always come correct in the weight room, dick towel and all—he does have his own clothing line, Under Armour’s Project Rock, after all.
The first 2020 release from Johnson’s Project Rock imprint drops today. The Under Armour line is focusing on the Rock’s mantra “The Only Way is Through” and those dedicated putting their nose to the grindstone with their workouts. Johnson has been teasing the new gear on Instagram as he shares photos of his training for his upcoming superhero debut in Black Adam.
“It’s not enough to want it, you have to go get it. And the only way is #ThroughTheWork,” he captioned in a recent hype post.
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Johnson first linked up with Under Armour back in 2016, with the first Project Rock collection coming in 2018. The line has been expanded beyond just clothes to feature bags, headphones, and other workout-adjacent supplies, too.
The new Project Rock products are available now on UA.com and in U.S. Under Armour stores. The shoes and apparel will also be sold through DICK’S Sporting Goods.
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